AMDP Investment Draft
AMDP Investment Opportunity (ABITA)
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TO: Clark Hansen, CEO
FROM: Brandon McGowan, Research and Development
DATE: March 5, 2024
SUBJECT: ABITA Investment Proposal
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Throughout my extensive research and analysis, I would recommend that AMDP takes advantage of this unique opportunity and invest in Abita Brewing Company in Covington, LA.
Throughout this memo, you will learn and be reminded of the following:
- AMDP's sustainability and ethic standards
- Abita's background, financial situation, and sustainability claims
- Expert opinions on Abita's standings
- My final recommendation
AMDP Standards:
The Triple Bottom Line (3BL): The triple bottom line can be broken down into “three P's”: profit, people, and the planet. Firms can use these categories to conceptualize their environmental responsibility and determine any negative social impacts to which they might be contributing (Miller).
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